BMW and MINI are as official supplier of the fleet of the Olympic Games in London for some time with a true PR offensive. With the opening of a special action models, showroom and soon posting a BMW Group Pavilion let the manufacturer in all respects its involvement in the Olympics. Somewhat surprising in this offensive is the presentation of this MINI Rocketman Concept.
MINI of the future
The Rocketman polite early 2011 its world debut at the Geneva Auto salon and was quickly identified as the new entry-level model of MINI. The just over three feet long would be the closest to the original MINI Rocketman and thanks to the use of bright and innovative materials as CFRP and carbon of the future ' embody the ' MINI. Soon swooped therefore posts on that MINI had indeed production plans with the car. According to mini's marketing director Ian Robertson go virtually the entire brand in production and concept cars so we also had this Rocketman that expectation. A few months later, however, these previous posts were quashed because the car would be too expensive to produce. The book could close and the MINI Rocketman disappeared to the museum.
Personalization
Now the MINI in the limelight again Rocketman begins to move there anyway a certain hope bubbling. Would it right? Or let them see how it purely MINI design of the next generation Minis will evolve? The manufacturer has let us know that the Rocketman certainly will stand model. About production plans do they in any case still no statements. The manufacturer focuses especially on this unique instance which according to should showcase what PRIME MINISTER understands under personalization.
Basketball field
The MINI Rocketman like those in London will be shown without more on falls through his blue, white, red livery which must of course refer to the British Union Jack. Obviously, because in the structure of the glass roof is the shape of the British flag also included. The Interior has the same livery which use is made of leather and Alcatraz handsomely. Nice detail is that the names of all the cities that once the summer Olympics have been processed in the Interior welcomes. The storage boxes between the driver and passenger is also equipped as a mini basketball field and the key has the shape of a rocket. No lack of creativity!
